LINQ makes sense of your business
From process chaos to clarity — with the power of data-driven modelling.
*No credit card required
What is LINQ?
- Online business process modelling and analysis platform
- Single tool that can draw, analyse, calculate and compare
- Digital twin of organisation
- Process optimisation platform
- AI implementation tool
- Capacity planning tool
- Staff skills management tool
Who is LINQ for?
- Business analysts
- AI implementors
- Lean six sigma analyst
- Digital transformation leads/analysts
- Enterprise/solution architects
- Operations managers
- Sustainability teams
How to use LINQ?
- Use AI to generate best practice model for your organisation
- Collaborate with staff to refine and quantify model
- Review insights and simulate work to understand process and bottlenecks
- Model improvements and generate business case for change
Why LINQ?
- Fast to create models and start analysing
- Gain instant insights into time, cost, carbon, and capacity across your operation.
- Easily communicate value to non-technical business users (analysts, consultants, managers).
- Understand impact of change/AI on your business and staff
LINQ answers your questions
- Use LINQ insights to make sense of your business
- View data based on people, systems, costs, workload, carbon, value etc.
- Create different visualisations of the work and the impact of change
- Collaborate with team members and staff on the possibilities for improvement
- Communicate with the executive team using visualisations and summaries
- Quickly generate Standard Operating Procedures (SOP) for staff














"The structured models and insights are great - incredibly intuitive to build and use, but it's the total experience which makes LINQ truly unique in the marketplace."
Customer success stories
Are complex, inefficient processes dragging your business down?
We understand how frustrating it can be trying to decipher where to make changes within the organisation to improve your business outcomes
Model
Map how information and value flows through each step every process within your business. Reveal inefficiencies and opportunities for improvement.
Analyse
Quickly and clearly highlight inefficiencies, bottlenecks, and risks. Gain actionable insights by visualising how potential changes to processes or resource allocation will impact the business before taking action.
Optimise
Simulate changes and test a variety of options and changes before deploying valuable resources.
Implement
Execute changes with confidence up to 10x faster, ensuring your investment is driven by intelligent, high-impact decision making — not hope or guesswork.
Identify cost savings, drive continuous improvement, foster innovation and implement positive change 10x faster
Full Scale Visualisation
Visualise the full journey of data throughout your organisation and assign value to each step of every process.
Streamline Data Management
Simplify complex data flows and operations, making it easy for everyone on the team to understand and collaborate.
Map & Identify Optimisations
Get immediate insights into how data flows enabling informed, on the spot decision making.
Comprehensive Insights
LINQ supports transformation efforts with a comprehensive overview that drives efficiency and growth.
Decision Intelligence
Turn insights into action by quickly identifying and resolving inefficiencies to drive real business results in record time.
“LINQ is used in real-time during planning to clarify and communicate opportunities once the data landscape is understood.”
Tanya Boelema, Tertiary Education Commission
“LINQ has allowed us to recognise the true cost of wait time through our processes, mitigate that time and deliver a better service to our customers”
Naren Narendran,
General Manager Strategic Programme Office, Vocus
“LINQ helped our business identify approximately 134 wasted work hours for every Record Specialist per month that’s 8,000 hours saved per year”
COO
DocuVault
“Without LINQ, the process of understanding the value of the opportunity to transform our business would take up to 10 times longer”
Strategy Analyst
Vix
“The manual way of working means we spend time administering content rather than adding value to it. Removing that work means we can deliver a better service”
Emma
Recruitment Manager NZ Defence Force
“Capturing process time directly from a selection of end-users gave us certainty that our data and findings was accurate, rather than having to justify an educated guess”
Kirsty Irvine
Senior Business Analyst, Business Process Management Office, University of Otago
“Using LINQ, we mapped, rationalised and collapsed a trail of processes down from 80 steps to just 20. This saved us time and money, it streamlined our training, added efficiencies to our service offering, and improved customer service”
Bill Miller
Gas & C&I Operations Manager
LINQ newsletter sign up
Sign up for exclusive insights on decarbonisation, smart investments, and business transformation to make better, faster decisions.
Improve operational efficiency.
Reduce risk. Enhance decision-making.
Strategic Decision Making
Reduce uncertainty by simulating changes that facilitates faster, more effective decision-making.
Continuous Improvement
Support ongoing improvement by adjusting models to reflect changes to ensure that strategies remain relevant and are executed with precision.
Risk Management
Quantify and manage risk by visualising the impact of potential changes within a simulated environment.
Communication & Engagement
Clearly illustrate how roles and decisions impact broader business outcomes to help increase engagement and collective accountability in transformation initiatives.
Strategic Planning
Identify inefficiencies and under utilised assets to achieve strategic alignment of business objectives with operational capabilities to ensure that resources are optimally allocated for maximum return on investment.
Evidence Based Transformation
Reduce the reliance on assumptions by simulating future states and assessing the potential returns of proposed changes that enables more accurate forecasting and planning.
Stakeholder Value Creation
Create value for customers, shareholders and employees by aligning changes with the needs and contributions of stakeholders.
Agile Responses
Speeding up the innovation cycle by swiftly respond to changes to provide a clear understanding of how adjustments will affect operations and outcomes.




